Inmobi

User Researcher

Inmobi
Bangalore
Not disclosed
1 - 1 Years
Posted:
12 days ago
Full time
Applicants:
0
Job Description

Our Story

Building a new company in the recession of 2007 was no ordinary task. Yet with passion and foresight, we charted our course, helping to transform the way consumers engage with their phones.

Over the last 17 years, InMobi has built a global Advertising Platform that powers our customers growth by helping them engage their audiences and drive real connections.

InMobi has also built a second unicorn, Glance, which is advancing digital consumption and creating a new wave of disruption. Present on 400M devices across India, SEA, Japan and the US - Glance is one of the largest content platforms globally with~200M daily active users.

Role Overview

As a User Researcher at Glance, youll investigate how users interact with lock screen content, understand content consumption patterns, and help shape the future of mobile discovery. Your insights will directly influence how millions of users experience content on their smartphones.


Key Responsibilities

  • Design and conduct research studies focusing on mobile user behaviour, content consumption patterns, and lock screen interactions
  • Lead user interviews, usability testing, and behavioural analysis to understand how different user segments interact with lock screen content
  • Collaborate with AI/ML teams to improve content personalization through user insights
  • Work closely with product and design teams to optimize the lock screen experience across different markets and user segments
  • Create and maintain research frameworks for evaluating user engagement with short-form content
  • Present research findings to stakeholders and translate insights into actionable recommendations
  • Develop user personas and journey maps specific to different geographic markets

Required Qualifications

  • Bachelors degree in Human-Computer Interaction, Psychology, Cognitive Science, or related field
  • 3+ years of experience in user research, preferably in mobile-first products or content platforms
  • Strong understanding of mobile user behavior and content consumption patterns
  • Experience with research methodologies suitable for mobile platforms
  • Proficiency in research tools like UserTesting, Lookback, or similar
  • Excellence in data synthesis and presentation
  • Strong understanding of global mobile markets and cultural nuances of local geographies.
  • Portfolio demonstrating impact on mobile product development

Preferred Qualifications

  • Experience with mobile content delivery platforms
  • Familiarity with AI/ML concepts related to content personalization
  • Experience conducting research across multiple global markets
  • Background in short-form content or entertainment platforms

The InMobi Culture

At InMobi, culture isn t a buzzword; its an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences.

We thrive on challenges and seize every opportunity for growth. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom guide us in every decision we make.

We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.

InMobi is proud to be an Equal Employment Opportunity and we make reasonable accommodations for qualified individuals with disabilities.

Visit https: / / www.inmobi.com / company / careers to better understand our benefits, values and more!

Role: User Researcher

Industry Type: Advertising & Marketing

Department: UX, Design & Architecture

Employment Type: Full Time, Permanent

Role Category: UI / UX

Education

UG: Any Graduate

PG: Any Postgraduate

Job Requirment
Role:
User Researcher
Industry:
Advertising & Marketing
Department:
Advertising
Employment Type:
Full time
Education
Graduate
Skills
User research
Psychology
Weaving
Research
Advertising
Investment Management
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