About the job
The Insider Sales Representative - Lead Generation is tasked with driving sales through effective communication, lead nurturing, and maintaining strong relationships with potential clients. The goal is to generate high-quality leads and convert them into sales opportunities by leveraging excellent communication skills, sales knowledge, and a deep understanding of customer needs.



Lead Engagement:

· Initiate and maintain contact with potential clients through phone, email, and other communication channels.

· Build and sustain relationships with prospects to foster trust and interest.

Lead Nurturing:

· Guide leads through the sales funnel with a strategic approach to maximize conversion rates.

· Follow up with prospects regularly to keep them engaged and informed.

Sales Skills:

· Employ strong sales knowledge to converse effectively with prospects, build rapport, and handle objections.

· Use sales techniques to identify and address potential client needs and pain points.

· Proficient in cold calling

Target Achievement:

· Maintain a clear focus on achieving individual and team sales targets and goals.

· Develop and implement strategies to meet and exceed sales objectives.

Documentation and Reporting:

· Use MS Office tools to document interactions, track lead status, and report on sales activities.

· Keep accurate and up-to-date records of all sales and lead generation activities.

Continuous Improvement:

· Stay updated on industry trends and best practices in sales and lead generation.



· Engage with potential clients through various communication channels.

· Build rapport and establish long-term relationships with prospects.

· Nurture leads through the sales funnel to ensure a high conversion rate.

· Maintain a focus on targets and goals, ensuring consistent performance.

· Handle objections confidently and effectively to drive sales outcomes.

Utilize MS Office for documentation and reporting purposes.



· Bachelor’s degree in business, Marketing, Communications, or a related field preferred.

· Minimum of 2 years of experience in sales, lead generation, or a related role.

· Proven track record of meeting and exceeding sales targets.

Skills:

· Strong analytical and research skills.

· Excellent written and verbal communication skills.

· Ability to create detailed documentation, including SOPs and scripts.

· Proficient in sales techniques, including conversation skills, rapport building, and objection handling.

· Skilled in nurturing leads through the sales funnel to ensure a high conversion rate.

· Confidence and Resilience

· Ability to work independently and as part of a team.

· Attention to detail and accuracy in data handling.



Attributes:

· Strong interpersonal skills with the ability to build relationships quickly.

· Highly motivated and proactive in driving sales results.

· Strong problem-solving skills.

Adaptable to changing priorities and able to thrive in a fast-paced environment.