Job description
Responsibilities:

Develop and execute digital marketing campaigns across various channels including social media, email, search engines, and display advertising to reach target audiences and achieve marketing objectives.
Create engaging and compelling content for digital platforms such as website, blogs, social media posts, and email newsletters to attract and retain customers.
Manage social media accounts, including content creation, posting schedules, engagement, and community management to build brand presence and customer relationships.
Conduct keyword research, optimize website content, and implement SEO strategies to improve search engine rankings and organic traffic.
Plan and execute paid advertising campaigns (PPC) on platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc., to drive targeted traffic and conversions.
Analyze digital marketing performance metrics (e.g., website traffic, engagement, conversions, ROI) using tools like Google Analytics, and make data-driven recommendations for optimization and improvement.
Basic knowledge of digital marketing, affiliate mareting, client onboarding
Role: Social Media Marketing
Industry Type: E-Learning / EdTech
Department: Marketing & Communication
Employment Type: Full Time, Permanent
Role Category: Digital Marketing
Education
UG: Any Graduate
PG: Any Postgraduate
Doctorate: Doctorate Not Required

Key Skills
digital marketing marketingdigital marketing campaignscommunity managementSEOaffiliate marketingDigital Marketing Executive