Job description
Job Description:


Overview: We are seeking a talented and creative Content Writer to join our dynamic digital marketing team. This role is perfect for an individual who is passionate about creating compelling content and leveraging the power of Artificial Intelligence (AI) to boost productivity and efficiency. As a Content Writer, you will be responsible for producing high-quality content that engages our target audience and drives our marketing objectives.


Key Responsibilities:
• Content Creation: Develop and write engaging, original content for various digital platforms including blogs, social media, email campaigns, websites, and more.
• AI Utilization: Utilize AI-powered tools and platforms to enhance content creation, streamline workflows, and increase productivity. This includes tools for content generation, keyword research, SEO optimization, and data analysis.
• Research: Conduct thorough research to understand our target audience, industry trends, and competitive landscape. Use AI tools to gather insights and data-driven information.
• SEO Optimization: Implement SEO best practices to ensure content is optimized for search engines and aligns with our overall digital marketing strategy. Leverage AI to identify and incorporate relevant keywords.
• Collaboration: Work closely with the marketing team, designers, and other stakeholders to align content with overall marketing goals and campaigns.
• Editing and Proofreading: Review and edit content for accuracy, clarity, grammar, and style. Use AI-based grammar and style checkers to enhance quality.
• Content Strategy: Contribute to the development and execution of a comprehensive content strategy that drives engagement and conversion. Utilize AI to analyze content performance and optimize future strategies.
• Innovation: Stay updated with the latest AI tools and technologies in content creation and digital marketing. Experiment with new tools and methods to continuously improve our content and processes.


Requirements:


• AI Proficiency: Experience with AI tools and platforms related to content creation, SEO, and digital marketing. Familiarity with tools like GPT-4, Jasper AI, Grammarly, and similar.
• SEO Knowledge: Solid understanding of SEO principles and best practices.
• Research Skills: Ability to conduct detailed research and use AI tools to gather and analyze data.
• Adaptability: Ability to adapt writing style to different audiences and platforms.
• Team Player: Strong collaboration skills and the ability to work effectively with cross-functional teams.
• Creativity: Innovative mindset with a passion for exploring new ideas and technologies.
• Time Management: Excellent organizational and time-management skills to handle multiple projects and meet deadlines.


Preferred Qualifications:


• Degree: In English Majors/ Honors, Marketing, Communications, Journalism, or a related field.
• Added Advantage: If have a Running Blog page/2k+ followers/Actively Participated in creative events
• Industry Knowledge: Understanding of the digital marketing landscape and trends.


Benefits:
• Competitive salary and performance-based bonuses
• Opportunities for professional growth and development
• Remote work options
• Access to the latest AI tools and technologies for content creation and marketing

Role: Content Marketing Manager
Industry Type: Advertising & Marketing (Digital Marketing)
Department: Marketing & Communication
Employment Type: Full Time, Permanent
Role Category: Digital Marketing

Education
UG: B.B.A/ B.M.S in Any Specialization, Other Graduate, B.A in Arts & Humanities, Communication, PR/Advertising, Economics, Psychology, English, Film, Fine Arts, Hindi, Vocational Course, History, Journalism, BFA in Any Specialization
PG: Any Postgraduate

Key Skills
Ai Techniques English Verbal And Written Digital Marketing Content Writing Content Strategy Google Analytics Social Media Marketing Blog Writing Communication Skills Presentation Skills Creative Writing English Literature SEO Meta Ads