Job description
Accountable for all content marketing initiatives to drive traffic, engagement, and leads that deliver sales.
Research and write original SEO-ready content for websites, blogs, articles, publications, info graphics, online communication, and content assets including case studies, emails, newsletters, and more.
Analyze, plan, create, and write engaging and Informative content.
Collaborate with other departments to create innovative content ideas.
Basic knowledge of On Page/ Off Page SEO understanding, knowledge of content categorization and structure, content development, distribution, and measurement.
Incorporating SEO guidelines while creating content for the website to improve its ranking on search engines.
Systematically distribute content online to various parties (PR, discussion forums, bloggers, guest post websites social channels, etc.)
Grow our reach to end audiences and improve engagement/conversion across channels (social, email, blog).
Must understand the basic best practices of the main social media channels, which content and approaches work on each, and why.
Repurpose and optimize existing content for digital channels.
Write clear, concise, and engaging content to showcase and promote our products to our target audience.
Produce engaging and timely content when new products or updates are released.
Revise and edit content before publication.
Collaborate with team members to ensure alignment and consistency in branding, style, and messaging
Impeccable use of grammar, punctuation, and spelling.

Role: Content Creation / Writer
Industry Type: IT Services & Consulting
Department: Content, Editorial & Journalism
Employment Type: Full Time, Permanent
Role Category: Content Management (Print / Online / Electronic)

Education
UG: Any Graduate
PG: Any Postgraduate

Key Skills
Basic Usage Publishing Sales Social media Journalism content marketing Research SEO Content development