- Performing research on current benchmark trends and audience preferences.

- Designing and implementing social media strategy to align with business goals.

- Setting specific objectives and reporting to management.

- Perform research on current benchmark trends and audience preferences.

- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

- Monitor web traffic metrics.

- Collaborate with other teams, like branding/marketing, admissions & committees to ensure brand consistency.

- Communicate with followers, respond to queries in a timely manner and monitor customer reviews.

- Oversee social media accounts design (e.g. Facebook timeline cover, profile pictures and blog layout etc.).

- Suggest and implement new features to develop brand awareness.

- Stay up-to-date with current technologies and trends in social media, design tools and applications.

- Work closely with the branding/marketing/admission team & College Committees to develop social media campaigns that help to achieve corporate marketing goals.

- Develop monthly reports on emerging social media trends that will be submitted to the management.

- Monitor the company’s social media accounts and offer constructive interaction with users.

- Create methods for finding and saving online customer reviews

- Analyze the long-term needs of the company’s social media strategy and offer quarterly reports to the management and committees that outline any necessary changes to the digital marketing plan.

Role: Marketing and Communication - Other

Industry Type: Education / Training

Department: Marketing & Communication

Employment Type: Full Time, Permanent

Role Category: Marketing and Communication - Other

Education

UG: Any Graduate

PG: MBA/PGDM in Advertising/Mass Communication, Marketing

About company

Narayana Health is headquartered in Bengaluru, India, and operates a network of hospitals across the country, with a particularly strong presence in the southern state of Karnataka and eastern India, as well as an emerging presence in northern, western and central India.Narayana Health stands out for delivering high-volume, high-quality, and affordable healthcare through strategic cost control, scalable infrastructure, and impactful outreach. Its growth—both in India and globally—reflects its innovative model that bridges quality with accessibility.

Feel free to ask if youd like details on services, financials, individual hospitals, or Dr. Shettys healthcare philosophy!