Job Summary

The CRM Executive manages and optimizes customer relationship management systems, strategies, and campaigns to drive engagement, retention, and loyalty. This role involves cross-functional collaboration and data-driven decision-making to deliver a seamless customer experience.

Key Responsibilities

• CRM System Management & Optimization
• Oversee CRM systems to ensure data accuracy, system performance, and smooth integration across business functions.
• Strategic Campaign Design & Execution
• Design and launch CRM campaigns, including segmentation, targeting, and performance tracking to enhance customer engagement.
• Customer Data Analysis & Insights
• Analyze customer data to identify trends and behaviors, using insights to shape segmentation and engagement strategies.
• Cross-Functional Collaboration
• Work closely with marketing, sales, customer service, and IT teams to align CRM initiatives and ensure cohesive customer communication.
• Reporting & Performance Monitoring
• Track and report CRM metrics—campaign effectiveness, retention, and customer loyalty—to drive continuous improvement.
• Training & Support
• Provide CRM training, documentation, and troubleshooting to users across departments.
• Ensuring Regulatory Compliance
• Make sure CRM practices comply with data protection regulations and maintain high data integrity.

Qualifications & Skills

• Education
• Bachelor’s degree in Business, Marketing, IT, or a related field.
• Experience & Technical Expertise
• Prior experience with CRM platforms such as Salesforce, HubSpot, or Zoho.
• Analytical skills with experience in segmentation, campaign performance analysis, and reporting.
• Soft Skills
• Strong communication, interpersonal, and project management abilities.
• Additional Assets
• CRM certifications or training (e.g., Salesforce Administrator) and knowledge of data analytics tools (e.g., Excel, SQL) can be beneficial.
• Familiarity with AI-based personalization, marketing automation, and emerging CRM trends.

About company

Welcome to Assets Square, where we help turn your dreams into reality! We’re a trusted name in Bangalore’s real estate market, specializing in premium plots, villa plots, and apartments across the city’s best locations. Our focus on quality, transparency, and customer satisfaction makes us stand out in the industry.

With a deep understanding of the Bangalore property scene, we make sure that each property we offer is not only a smart investment but also a solid foundation for your future home. From ideal locations to great amenities, we make property ownership simple, reliable, and rewarding.

Website

www.assetssquare.com

Industry

Real Estate

Company size

11-50 employees

29 associated members LinkedIn members who’ve listed assets square as their current workplace on their profile.

Headquarters

Bengaluru, Karnataka, Karnataka