We are looking for a dynamic and result-oriented Assistant Manager – Marketing to support the planning, execution, and optimization of our marketing strategies. This role involves working closely with cross-functional teams to implement campaigns, manage brand communications, analyze performance, and drive customer engagement.
Key Responsibilities:
- Assist in developing and executing integrated marketing campaigns across digital and offline channels.
- Coordinate with agencies, vendors, and internal teams for creative development, content, and promotions.
- Monitor market trends, customer insights, and competitor activities to inform marketing strategies.
- Manage social media, email marketing, and website content updates in collaboration with digital teams.
- Track and analyze campaign performance using tools like Google Analytics, CRM, and reporting dashboards.
- Support the planning and execution of events, trade shows, and product launches.
- Prepare marketing reports, presentations, and budget summaries for senior management.
- Ensure brand consistency across all marketing touchpoints and communications.
- Collaborate with the sales team to align marketing strategies with business goals.
Required Skills and Qualifications:
- Bachelors degree in Marketing, Business, or a related field (MBA preferred).
- 2–4 years of experience in a marketing role, preferably in a similar industry.
- Strong understanding of marketing principles, digital marketing, and brand management.
- Excellent written and verbal communication skills.
- Proficiency in MS Office and marketing tools such as Google Ads, Meta Business Suite, Google Analytics, HubSpot, or similar.
- Ability to work on multiple projects with attention to detail and timelines.
- Team player with a proactive and creative mindset.
Preferred Qualifications:
- Experience with performance marketing, SEO/SEM, or content strategy.
- Knowledge of graphic design tools (e.g., Canva, Adobe Suite) is a plus.
- Familiarity with marketing automation and CRM platforms.
About company
Maxicus is the fastest-growing BPO, Founded 20 years ago.We offers services to Fortune 500 companies and bringing together talents from diverse backgrounds. Spread across India in 5 prime locations.Join us & grow in one of the best working cultures.